Ecommerce AI assistant with real-time inventory and CRM integration
A DTC marketplace deployed a ChatGPT MCP assistant that answers product questions, checks live Shopify inventory, and surfaces personalized HubSpot offers—all through one governed endpoint. MCPner.com's connector library and MCP inspector eliminated stale data and manual integrations.
The Problem
They were juggling fragmented connectors, scraping their own site for product data, and had no protection against ChatGPT receiving stale pricing or inventory information. Rate limits were manual, deployments took days, and marketing couldn't update promo logic without engineering sprints.
How MCPFlow Solved It
MCPner.com synced their Shopify store, CMS content platform, and HubSpot CRM into a consolidated, governed MCP server. The MCP inspector allowed marketing to test tool responses before deployment. Quota enforcement and schema validation prevented stale data from reaching the AI, while access tokens enabled safe sharing with external partners.
MCP Stack Used:
Measurable Outcomes
Assisted conversion rates jumped 18% as customers received accurate, real-time answers about inventory, pricing, and personalized offers. Product and marketing teams gained self-service deployment—shipping 3 new promotional campaigns in the first week without waiting for engineering. Zero pricing errors were reported post-launch.
Key Metrics:
We went from hacked-together scripts to a governed MCP stack our CX and growth teams both trust.
Leo Martinez
Head of CX, ShopVerse
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